• Enhanced DNA Publishing

Ready to Write/Publish/Sell Your Book? Use These 10 Tips!

Ready to write, publish or sell your life-changing book?


Here are 10 Tips to creating a successful book:


1. Be realistic - understand your goals for your book:


Do you want to be a New York Times best-selling author? Or, would you want to be a top 100 Amazon best-selling author? Or, something in between? You have to decide what your goals are for your book to determine if the self publishing process is the right process for you. Your goal may be to have information available to your network or a legacy for your family and friends. You just have to decide what you want that to be and that will determine the direction you should go. Contact us to complete your AUTHOR DNA ASSESSMENT.


2. Help - understand what help you will need:


You need to decide what kind of help you think you need and engage that help early. Do you need a publisher or an editor? Do you need a cover designer? Do you need someone to help with writing, with marketing, with a website, with publishing? These are all questions you need to answer before you get too deep into the process and have to back track. Contact us to determine your needs. We have a great network of PUBLISHING PARTNERS.


3. Marketing - understand that marketing doesn't happen on it's own.


You have to plan your marketing strategy and start your marketing plan early! Determine how you want to market and to whom you want to market? Who is your target audience and how do you plan to market to them? Will you use social media, email, paid advertisements, etc. to market your book? Contact us to establish your MARKETING PLAN.


4. Networking - get others involved in your process and learn from them:


It is important to find other authors, writers, and editors, people in the field that you are writing about, etc. and network with them. You can network with them through social media or through various networking events, but the key is to network in order to learn. Contact us to set up your LAUNCH TEAM and follow Enhanced DNA Publishing on Social Media.


5. Mind map - do a mind dump:


As you prepare to write your content, it is important to visually map out and organize your information. This can help you determine the appropriate topics, the appropriate order, and help you see if you have the right content and if it is structured for ease of reading. Contact us to help you complete your PUBLISHING PLAN.


6. Authoring - the hard part:


Now it’s time to write your book. Make sure that you do these three things: use a hook, make it clear, make it unique. It is important to reel them in with the hook and get people interested in your content. It needs to be easy to read so make it clear. And finally it needs to be unique so that people will learn something new. Contact us for a FREE MANUSCRIPT ASSESSMENT.


7. Book Launch Team - find who is vested in you and your process:


You need a group of supporters! These supporters can assist you in developing the right strategies for your launch as well as helping you have a successful launch. You should actually recruit your team based on those who want you to succeed with your project. When recruiting your book launch team, ask some of these questions:


· Why do you want to support me and my book?

· What kind of marketing ideas do you have?

· Who are some influencers in the field you are discussing?


Engage the book launch team early and keep them involved during the publication process. Contact us to help you establish your LAUNCH TEAM.


8. Publicity and Launch - needs to occur early and ongoing through the process:


Determine the type of publicity and how you want to launch your book. Several options are through email lists, social media, press releases, book signings, and even a launch event. Get guidance from your book launch team. Contact us for our customized social media GRAPHICS PACKAGE.


9. Timeline - Establish a timeline and ensure you stick to it.


Develop a calendar of milestones that will assist you in meeting your goals. It also may be important to have an accountability partner. If you are self-publishing, you will need to ensure that you understand all the steps that you need to take in order to ensure that you are completing and measuring the right steps that need to be taken to have a professionally published book. Contact us for your FREE 30 MINUTE PUBLISHING CONSULTATION. Note that Enhanced DNA Publishing books are published according to publishing standards set by the Independent Book Publishing Association (IBPA).


10. Enjoy the moment - this should be FUN!


Once an author, always an author! Enjoy the experience! Contact us and we can do all of the hard work while you enjoy the moment!



Denola M. Burton is the Founder and CEO of Enhanced DNA:  Develop Nurture Achieve, LLC.  Through Enhanced DNA, Denola develops and nurtures individuals and organizations to achieve their Leadership, Communication and Performance goals and objectives.  Denola is also an author and publisher and created the Enhanced DNA Publishing Division of her company where they assist new and newer authors in publishing their books according to the Independent Book Publishing Association (IBPA) standards.  Denola retired from Eli Lilly and Company after 27 years where the majority of her career was focused on Employee Relations/Human Resources.  You can connect with Denola on Facebook, Instagram, LinkedIN and Twitter at Enhanced DNA Develop Nurture Achieve or on her website at www.DevelopNurtureAchieve.com or www.EnhancedDNAPublishing.com.




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